September 4, 2023

How Jodie Cook Went from Freelancer to Selling Her Agency for Millions

Join us for an enlightening discussion with Jodie Cook, entrepreneur and former owner of a Social Media Marketing Agency (SMMA). Jodie shares her insights on selling a business with 80% recurring revenue and how operational excellence can be a key factor in your business' success. Learn from her experience of having an effective general manager, 65 Standard Operating Procedures (SOPs), and a company culture that encourages self-sufficiency.

Quotes from the episode:

  • "If you get asked a question that's in the manual, don't answer it. Push back. This creates a culture of self-sufficiency."
  • "My general manager saw it as her duty to protect my time. We used the phrase 'we're gonna deploy Jodie' as a last resort."

Connect with Jodie on Twitter at Visit her new company's website at

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